Tesla is officially launching the software-focused subscription model it has launched globally in the Turkish market. The monthly subscription price for the company’s most discussed and eagerly followed advanced driver support system, Full Self-Driving (FSD), or Full Autonomous Driving package in Turkish, is determined as 4,990 TL in Turkey.

This feature, which could previously be purchased permanently by paying high amounts one-time, is now offered to drivers on a monthly rental basis, in line with the company’s new strategy. With this update, Tesla users in Türkiye can keep their vehicles’ autonomous driving capabilities active by making regular payments every month.

• Subscription Period Begins:While Tesla is phasing out selling the FSD package as a one-time permanent option, it is switching the system entirely to a monthly subscription model.

• Monthly Price Clarified:The official price in Türkiye of the FSD service, which is 99 dollars per month in the global market, is 4,990 TL per month.

• Flexible Usage Possibility:Instead of paying a high down payment, users have the freedom to activate and use the system only on long trips or in the months they want.

Software Period in the Automobile World: Service Model Instead of Work

Tesla continues to transform its automotive industry not only with electric motors, but also with the way it markets in-car software. The company is transforming the FSD (Full Self-Driving) system, which it has been working on for a long time and developed with billions of kilometers of information pool, from being a “product” to a completely “service” (SaaS).

There are thousands of Model Y and new generation Model 3 users on Türkiye’s roads. These users previously had to make one-time payments exceeding 228,000 TL in order to have the FSD feature completely.

With the new system, this high down payment burden is eliminated. Drivers start to benefit from the benefits offered by the system by paying 4,990 TL monthly.

This flexibility creates a great financial advantage, especially for drivers who only use their vehicles in the city and rarely go on long journeys. Subscription can be started during holidays or heavy travel months, and the system can be closed in months when it is not needed.

What Does FSD Subscription Offer to Drivers in Türkiye?

This system, which Tesla calls “FSD Supervised” (Supervised Fully Autonomous Driving), goes far beyond standard autopilot features.

This hardware architecture, which requires drivers to be ready to intervene at the steering wheel at any time, can make automatic movements on urban streets and stop the vehicle by detecting red lights and stop signs, thanks to artificial intelligence-based border networks.

Urban and Highway Integration

Users who pay the monthly subscription price of 4,990 TL can watch the vehicle change lanes, pass highway toll booths and turn bends on its own after entering a route into the navigation.

Considering the complex traffic structure in Türkiye, the aim is to adapt the system to local road conditions with remote updates (OTA).

Improved Autopilot Features Are Also Included in the Package

The subscription system does not only include lane tracking and adaptive cruise control. It also brings together all the luxury features offered by the “Advanced Autopilot” package, such as automatic parking (Autopark), smart summon (Smart Summon) and lane change assistant, under one roof.

Elon Musk’s Vision and Future Price Increases

Tesla CEO Elon Musk has already signaled that the current price policy of the FSD system will not be permanent. In his statements on social media, Musk states that monthly subscription prices will gradually increase as the capabilities and security of the system increase.

The main goal of the company is to transition to the “Unsupervised FSD” level, where the driver will not need to look at the road at all.

When this stage of full autonomy is reached, the vehicles reach a level where they can work like robotaxis and earn money for their owners. Therefore, the current monthly price of 4,990 TL is considered as the most accessible entry-level cost in the development process of the system.

Industry analysts predict that as software updates prove that the system performs more safely than human drivers, there will be significant decreases in insurance premiums. For Tesla owners in Türkiye, this subscription model creates an important opportunity to both try the technology and step into the autonomous world of the future without allocating large budgets.