Microsoft is reviewing its new generation game console strategy due to the ongoing memory and RAM crisis around the world. The plans prepared for the new generation Xbox, developed within the company under the code name Project Helix, are being revalued in light of increasing costs.

Xbox CEO Asha Sharma and head of strategy Matthew Ball state that the supply problems are not expected to end in the short term. This situation causes Microsoft to work on different business models to keep hardware production costs under control.

Valuable Changes in Hardware Strategy

The company aims to avoid releasing a console that is too valuable for consumers. In this regard, instead of the special SSD solutions used in current Xbox models, it is planned to switch to standard M.2 SSD support in the new console. This change is expected to offer users more flexibility in expanding storage.

Microsoft is also focusing on new technologies to overcome restrictions on RAM management. It is stated that artificial intelligence-based upgrade technologies, especially DLSS and FSR, will be used to increase the performance of the new generation console. This approach aims to provide a more efficient gaming experience by easing the load on the hardware.

Accessibility is in the Foreground

Xbox management emphasizes that the new generation console should be accessible to large audiences. Asha Sharma states that storage and memory issues now need to be addressed from a much different perspective. The company aims to maintain cost stability by taking advantage of innovative ways in this difficult process.

The high cost pressure created by the memory crisis is causing Microsoft to radically change its hardware design processes. The company aims to remain competitive with these strategic changes on the hardware side.

Do you think Microsoft’s switch to standard M.2 SSD support in the new generation Xbox console is a real move for users?