Segway, one of the world’s leading brands in the field of personal mobility and service robots, announced that the global sales of the Ninebot E2 series electric scooter models have exceeded 1 million units. This important milestone once again demonstrates the brand’s strong position, especially in the entry-level electric scooter segment.

Nowadays, where urban transportation habits are changing rapidly, electric scooters are increasingly preferred for short-distance transportation. Segway became the world leader in electric scooter sales for three consecutive years between 2023 and 2025, while maintaining its leadership in the micromobility market by reaching more than 15 million product shipments to date.

From First-Time Users to Daily Users: Accessible Mobility with the E2 Series

The Segway Ninebot E2 series was developed especially considering the needs of users new to micromobility. With its compact and portable design, light but durable body structure and structure that offers a balanced driving experience, the E2 series prioritizes user confidence and the feeling of control.

Optimized for daily urban use, the series appeals to a wide range of users by combining practicality and performance.

Expanding Usage Scenarios with the New Generation E3 Series

Segway takes its product range to the next level with the new generation Ninebot E3 series, developed in line with the insights gained from user needs.

E3 series; While it offers improved hill performance and increased range thanks to its more powerful engine system, it increases portability with its lightweight aluminum-magnesium body and fast folding structure. The double elastomer suspension system reduces road vibrations and provides a more comfortable and balanced driving experience.

Innovation Supported by R&D and Technology Investments

Segway’s product development processes; It is carried out with the IPD (Integrated Product Development) approach, which integrates R&D, design, production and user feedback. The company, which employs more than 2,000 engineers, continues to increase its technology investments every year.

Segway, with its R&D investment reaching 174 million dollars in 2025; It makes a difference in the industry with technologies such as SegRide, which increases driving safety, SegRange, which focuses on range and efficiency, and SegSmart, which improves smart user experience. In addition, innovations such as TurboTuned™ for e-bike battery efficiency and engine performance optimization and Self-Balancing Technology 2.0, which provides high-level balance, support the brand’s technological strength in different product categories.

By receiving the witness laboratory accreditation given by TÜV Rheinland and Bureau Veritas in 2025, Segway also gained the authority to carry out certification tests in-house.

Solid Position in the Market with Strong Growth Performance

Segway’s user-focused strategy is also strongly reflected in financial results. The company achieved a revenue of $2.98 billion in 2025, growing by 49.9% compared to the previous year.

Segway, which sold over 5.55 million units in the e-scooter, e-bike and e-moped categories in the same year, continues its steady growth in the global market.

Transforming Mobility in More than 160 Countries

Today, Segway products meet users in more than 160 countries and regions around the world. The company leads the transformation in the field of micromobility by acting with the vision of sustainable, smart and accessible transportation.

In line with its long-term goal, Segway aims to offer innovative personal transportation solutions to 1 billion people around the world.