Apple made a significant change in its Mac mini sales strategy in the Turkish market. The entry-level model of the device, which has been unavailable for a while due to stock issues, with a price of 37,999 TL and 256 GB storage, has been removed from sale.

The starting point for users who want to buy a Mac mini in Turkey is now the model with 512 GB storage capacity. The sales price of this new entry-level model in Turkey was determined as 50,499 TL.

What happens in the Mac mini supply process?

Currently, the delivery time for orders placed through Apple Türkiye varies between 3 and 4 weeks. Users have to take this delivery time into consideration when creating new orders.

Apple made some statements about its supply chain during its last quarter financial calls. The company stated that the RAM crisis and the various production difficulties that come with it continue.

Supply problems will continue

It was also stated that these production problems were not limited to Mac mini only. Apple stated that similar supply problems were experienced in Mac Studio models.

Company officials predict that these supply problems will continue for the next few months. This suggests that stocks for both the Mac mini and Mac Studio series will not fully return to normal in the short term.

This strategic change by Apple directly affects the access to devices for users in Türkiye. Especially the removal of the entry-level model causes users to turn to models with higher storage capacity.

These disruptions in the supply chain continue to be a closely followed issue in the technology world. The steps taken by Apple to increase its production capacity may improve the stock situation in the future.

So, what do you think about the new starting price and stock status of Mac mini?