The ninth edition of Gaming Istanbul (GIST), one of Turkey’s leading gaming and digital entertainment festivals, will be held from September 18-20, 2026. Binance TR, the SuperApp Sponsor of the festival, will bring experiences to visitors that are based on the close relationship between the gaming ecosystem and digital ownership, virtual assets, and online processes.

According to the Gaming in Turkey 2026 report data, the gaming community in Turkey, numbering over 50 million, has long been intertwined with virtual assets, digital ownership, reward systems, and in-app processes. This experience makes the gaming community one of the most familiar groups with the workings of the digital economy. Binance TR aims to make visible the common language between gaming culture and new generation financial services through the experiences it will offer at the festival.

“We are bringing together the digital language of the gaming world with financial technologies”

Binance TR General Manager Mücahit Dönmez, drawing attention to the fact that the gaming community has strong experience in the digital economy, said the following:

“ Gamers have been living in the digital economy for years. They know intimately how digital assets are acquired and used, what digital ownership means, and how online ecosystems work. Therefore, we are not introducing them to a world they “We are unfamiliar with bringing together the language they already speak with financial technologies. We are providing them with the tools they need to take an active and conscious role in their financial lives as well.”

An experience designed for digital communities

Binance TR will also introduce its integrated platform vision at Gaming Istanbul: every user can access all services from a single point It’s an accessible ecosystem. Throughout the festival, the company will bring digital finance products to users in the interactive format most familiar to the gaming community through activations. The platform offers a range of products, from easily accessible starting points like banking channels, Binance TR Academy, and Transform, to more advanced tools. The products are designed to cater to different needs, from new users taking their first steps to daily users, and to experienced users seeking depth and variety. This range, growing under a single, seamless experience, strengthens Binance TR’s vision of becoming Türkiye’s financial super app.

An Approach Inspired by the Expectations of the Gaming Community

Mücahit Dönmez stated that gamers have extremely high expectations for digital works and continued his speech as follows:

“ Users expect an easy, integrated and seamless experience instead of switching between numerous applications for their different needs. There is a valuable reason why we are explaining this approach at Gaming Istanbul : gamers are among the communities that notice, evaluate and adopt innovations in digital experiences most quickly. For this reason, we designed the experience at GIST not as an adaptation of an existing concept to the gaming theme, but as a work designed directly for this community.”

In addition to hosting 50,000 gamers a day, Gaming Istanbul 2026, which brings together more than 2,500 industry professionals in its B2B conference program, will host different stakeholders of the gaming industry for. three days. Details regarding the activities and experiences that Binance TR will organize within the scope of the festival will be announced in the coming days.