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Bosch Türkiye Does Not Give Up Investing in the Future Despite the Challenging Financial Year

Bosch Türkiye Does Not Give Up Investing in the Future Despite the Challenging Financial Year

Bosch is completing the 2025 financial year in Turkey with a total net sales of 5.2 billion Euros, experiencing a decrease of 5.9 percent due to the impact of global economic fluctuations and market rules. With internal deliveries tied to this financial outcome…

Bosch is completing the 2025 financial year in Turkey with a total net sales of 5.2 billion Euros, experiencing a decrease of 5.9 percent due to the impact of global economic fluctuations and market conditions. While in-house deliveries and unconsolidated sales related to this financial result are also included, consolidated sales to third parties decreased by 7 percent to 2.7 billion Euros. Bosch Türkiye and Middle East President Daniel Korioth stated that they closed the year in line with their goals despite macroeconomic difficulties and that they supported their belief in Turkey’s future with new investments.

  • Financial Performance and Sales:Bosch Turkey closed the 2025 fiscal year with a total net sales of 5.2 billion Euros, a decrease of 5.9 percent, while consolidated sales to third parties amounted to 2.7 billion Euros.

  • R&D and Investment Oriented Growth:While the company invested 139 million Euros in Turkey in a strong year, it transferred 68.5 million Euros to its R&D and engineering units with the new registered center.

  • Global and Local Developments:While the Bosch Group increased its sales to 91 billion Euros worldwide, it focuses on artificial intelligence-oriented technologies, mobility solutions and vocational training projects in Turkey.

R&D Network Strengthened with Million Euro Investments

Bosch continues to increase its production and engineering power in Türkiye despite the weak course of market rules. The company is making a new investment worth 139 million Euros in 2025, clearly demonstrating its belief in the country. In just one year, 68.5 million Euros are being transferred to five R&D and two engineering centers located in the heart of the industry, such as Bursa, Manisa, Tekirdağ and Istanbul.

While approximately 1,000 qualified human resources work in these technology bases, the brand’s total employment in Turkey reaches 18 thousand people as of December 31, 2025. One of the most concrete steps that reinforce the company’s leadership technology comes from Bursa. The structuring of Bosch Production Solutions in Bursa has been registered by the Ministry of Industry and Technology of the Republic of Turkey and becomes the company’s fifth official R&D center in Turkey. This move aims to make the production lines of the Turkish industry more flexible, efficient and sustainable.

Service Network Spreading to 81 Provinces of Türkiye in the Field of Mobility

The company is leaving behind critical milestones in the automotive ecosystem in order to increase its consumer-oriented service quality. Bosch Car Service network, which is an independent service chain structure, maximizes its coverage by reaching all 81 provinces of Turkey with strategic moves. This expansion, which is an important module of the brand’s “Technology for Life” vision, enables the delivery of the latest automotive technologies to users all over the country.

In addition to automotive, the two-wheeler world is also on Bosch’s radar. In Turkey, which has become the largest motorcycle market in Europe with more than 7 million vehicles registered in traffic, the demand for driver assistance and safety systems is increasing day by day. The company continues to diversify its mobility solutions, seeing the high potential in this segment.

Bosch Tech Compass 2026: Artificial Intelligence in the Foreground

The results of the global research Bosch Tech Compass 2026, which measures society’s expectations from technological innovations, clearly reveal the vision of users in Türkiye. 71 percent of Turkish citizens participating in the research accept artificial intelligence as the most effective and transformative technology of the next decade.

For the company, which pursues a strategy of incorporating artificial intelligence or utilizing this technology in all its developed or produced products, these results confirm the accuracy of the road map followed. Another detail that stands out in the survey is the participants’ high belief in local and global private companies in the innovation processes in Türkiye. While this belief offers the brand a significant competitive advantage in the market, it also increases its corporate responsibilities.

Young Talents and Academic Collaborations

Bosch Türkiye supports young engineers and vocational education with holistic projects in order to strengthen the local technology ecosystem. Engineers within the company have been organizing uninterrupted mobility training for university students for 6 years. The partnership with Yıldız Technical University Racing Team (YTU Racing), of which they have been among the main supporters for many years, continues to grow stronger in this period.

The brand, which cares about young people gaining practical experience, is implementing another game-changing project in the field of education. The new Bosch Car Service, which will be opened within Bursa Şehit Hüseyin Akyüz Vocational and Technical Anatolian High School, allows students to apply their theoretical knowledge directly in the field. Similarly, Bosch Home Comfort R&D center engineers operating in Manisa directly transfer their deep industrial knowledge to university students through the “Sector on Campus” program.

2026 Strategic Goals of the Global Bosch Group

Pursuing growth opportunities in markets around the world, the Bosch Cluster plans to overcome the negative effects that geopolitical tensions and commercial disruptions may create in the 2026 fiscal year, thanks to its strong innovation competence. Continuing its investments in key segments of the future without slowing down, the technology giant allocates a huge budget of approximately 12 billion Euros for R&D and capital investments in 2025 alone. The company targets a global sales growth of 2 to 5 percent for 2026 and aims to increase its operational EBIT margin to 4 to 6 percent.

Stefan Hartung, Chairman of the Board of Directors of Bosch Group, states that they are determined to direct the trends of automation, digitalization, electrification and artificial intelligence, and says that this vision will open the doors to profitable growth. Despite the difficulties in global market rules, the company slightly increases its sales revenues to 91 billion Euros in fiscal 2025 (2024: 90.3 billion Euros). In this table, which indicates a growth of 4.1 percent when adjusted for exchange rate effects, the operational EBIT margin remains at 2 percent due to structural labor regulations and provisions of 2.7 billion Euros. However, the company maintains its position among the most innovative institutions in Europe with around 6,300 patent applications received in 2025 alone.

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