Apple’s highly anticipated new smartphone, the iPhone 18 Pro, will be launched on Wednesday, September 9th. While the tech world is focused on this major launch, new reports indicate that the pre-order process for the iPhone 18 Pro will follow an unusual schedule.

Pre-orders, which usually begin on the Friday of the launch week, are expected to be shifted to Saturday, September 12th this year. It is thought that Apple planned this change with sensitivity, coinciding with the 25th anniversary of the September 11 attacks. Users may have to wait a little longer than usual to get their new devices.

Launch Schedule Being Re-planned

Tech giant Apple typically follows a fairly predictable route in its September events. Under normal circumstances, the company announces devices on Wednesday, opens pre-orders on Friday of the same week, and begins delivering devices the following week. However, this year’s strategy differs due to both calendar constraints and sensitive dates. The fact that September 11th coincides with the 25th anniversary in 2026 seems to have directly affected the company’s operational decisions.

Pre-Order Time Moved to Midnight

According to information shared by the German technology publication Macwelt, there may be a change not only in the day but also in the time sales begin.

Sources suggest that Apple may start pre-orders for the iPhone 18 Pro at midnight PT on Saturday, September 12th, instead of the classic 05:00 PT time. This could require tech enthusiasts to be active during nighttime hours to be among the first to order the device. Although there has been no official confirmation from the company regarding this time change, the claims have caused a stir.

Device Features Eagerly Awaited

The arguments surrounding the iPhone 18 Pro are not limited to the sales schedule. The hardware and software innovations that the new model will bring aim to take the user experience to the next level. Apple will share all these features and the exact pricing details of the device with the public at its official presentation on September 9th. Tech enthusiasts are eagerly waiting to see if the new generation of features will meet expectations.

Do you think Apple’s decision to change the pre-order date due to the September 11th sensitivity is a sound one, or how will these kinds of calendar changes affect the user experience? Don’t forget to share your expectations and thoughts on the subject in the comments section.